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The early years of the AIDS epidemic were marked by steep increases in diagnoses, even as information on transmission, testing, and prevention proliferated. This disconnect persisted, in part, because getting information out to people was a difficult task. It meant prompting people to overcome fear, fight stigma, and make healthy choices. AID Atlanta, formed in 1982 by a group of friends who became concerned enough to take action, began with simple posters that spread information about resources, such as the nationally available AIDS Hotline.

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