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¡Usted Es Siempre El Ultimo En Saber! ¡Y lo que no sabe lo puede matar! (You're always the last to know! And what you don't know can kill you!)

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A poster with Spanish text, a portrait of a Latina woman and a portrait of a Latino man

¡Usted Es Siempre El Ultimo En Saber! ¡Y lo que no sabe lo puede matar! (You're always the last to know! And what you don't know can kill you!)

By reminding a Spanish-speaking audience “What you don’t know can kill you,” posters like this one focused outreach information for Latinos, who were and remain disproportionately represented in AIDS cases. This poster used epidemiology and data to get the attention of their audience.

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